As the controller of a SaaS company, you have very particular and numerous challenges. Simply determining which metrics to track can be daunting. The path becomes steeper when it comes to determining how to get various data to track the chosen metrics. The next endeavor will be to determine, based on the metrics, how well you are doing compared to other SaaS companies.
- What metrics should I use to win?
- How do I get them?
- How do I compare?
These are deceptively simple questions as any SaaS executive knows. It is not “business as usual” when it comes to financial accounting for SaaS companies. Your needs take you beyond basic GAAP metrics into a new frontier where contracts are a unit of accounting.
Cordia Partners understands this and offers the tools and expertise to help our SaaS clients focus on the right data, using the right tools, to ensure that you are on the right path to achieving your goals.
We are pleased to make available, “Solving SaaS Metrics” an on-demand webinar from Sage Intacct where SaaS experts answer the three key questions above.
When you think of all the facets of tracking a subscription-based business, there is no denying it’s a machine with many moving parts: Committed Monthly Recurring Revenue (CMRR), CMRR per Customer, Annualized CMRR, New CMRR, Customer Churn, Revenue Churn, Customer Renewal, Revenue Renewal, Customer Acquisition Cost, Payback in Months, New Customers, and more.
Imagine jettisoning all of the spreadsheets, best guesses, and headaches in exchange for a system that presents you with a real-time, browser accessible dashboard that looks like this:
Cordia Partner can guide you from overwhelming chaos to confidence and command of your SaaS business.
We will help you automate the low value activities, implement best practices, and manage by the right metrics so that all your decisions in 2018 will be better informed.
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