Key Metrics for Your SaaS Company
We all know that accurate data drives better business decisions. With unlimited data points that can be measured, deciding what these key items are to ensure your SaaS business continues growing profitably is critical. Utilizing strategic metrics that allow you to drive more value and ensure more executive ownership will make a marked difference in your business decisions.
The metrics that matter to venture capitalists
Bessemer Venture Partners’ Byron Deeter describes how CFOs need more performance gauges than only profit and cash flow. While these are critical to the business, they are lagging indicators for fast growing tech companies. Deeter shares the leading indicator metrics that are closely correlated to future profit of the business and which metrics can illuminate threats to future profitability.
Spreadsheets are inadequate in fast paced SaaS environments
Spreadsheets are not sufficient for keeping real-time, critical data in front of management. There is too much complexity and variability to measure this data manually. Sage Intacct was the first, and remains the only, mid-market cloud ERP to automate calculation of key metrics – including the 5 Cs of Cloud Finance:
- Cash
- Churn
- CMRR – Committed monthly recurring revenue
- CAC – Customer acquisition costs
- CLTV – Customer lifetime value
SaaS organizations turn to Cordia Partners
SaaS companies rely on Cordia Partners to help them optimize their financial accounting operations, workflows, and reporting. You’ll find value in watching “A Board’s Eye View Into SaaS Metrics” as well as learn how easy Sage Intacct makes the delivery of these key metrics to your stakeholders. The webinar helps put not only the “what” and “why”, but the “how” of data driven decisions using SaaS metrics at your fingertips.
At any time, if you’d like to talk about your business, our experts at Cordia Partners would be happy to consult with you – contact us at your convenience!
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